What is Shopify and What You Didn’t Know

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If you like to buy online, then you have probably heard about Shopify. It is a popular eCommerce website builder that now hosts around 377,000 active online stores across the globe. Overall, they generate more than $29 billion on sales.

The popularity of this platform has come about thanks to the fact that it allows the shop owners to design, develop and market their goods to consumers all around the world.

Find out more about this effective platform by taking a look at the 61 Shopify facts that have been put together by the experts

If you don’t have any experience when it comes to selling products online, the Shopify comes with hundreds of pre-made templates that are ready to go. The signing up process is simple and comes with 14 days free so you can see if the platform is right for you before you buy. Once you have found the template that you want to use, you can then customise it yourself with relevant images, logos, text content and videos to make it unique to your brand. As soon as you have your pages looking how you want them to, you are able to start selling right away with Shopify’s inbuilt shopping cart.

The platform operates in more than 50 languages, making it perfect for shop owners all over the world, plus it can integrate more than 70 payment gateways, making the payment process hassle free. Its ease of use doesn’t stop there, Shopify also provides its users with inbuilt store and content management tools and many marketing tools, such as help with site SEO. Due to these marketing tools, many businesses are finding it easy to get new audiences and rank highly in search engine results. Merchants are able to leverage email marketing, offer gift cards and coupons, integrate with social media and much more, all which help to maintain a loyal customer base.

Currently, brands are selling a huge range of products on Shopify, including home décor, crafts, books and much more. From small craft shops to huge brand names, Shopify is the power behind many of your favorite online stores. The price points of using Shopify largely depends on the type of business that you are running, with the basic plan starting at just $29 per month. Merchants also have the option to make use of Shopify Lite, and for just $9a month can sell on social media or on an existing website.